About Tubebé

Hi, I’m Tuğba — an architect by training, a designer by nature.

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Tubebé began as a quiet idea during my search for slower, more thoughtful ways of creating. I wanted to design baby and kids’ items that felt timeless, natural, and personal — far from mass production.

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Every product begins with a design process led by me. I personally select each fabric by hand, trusting my eye and touch to guide what feels right. I often test the designs myself at the machine before we move on to small-batch production through our atelier in Akhisar, Manisa — while working from our studio in Istanbul.

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Some items are made to order, others are released in limited quantities. And sometimes, I go live on Instagram to share one-of-a-kind pieces — handmade with extra care and always in very limited numbers.

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What I care about most is meaning.

I believe in keeping things personal, intentional, and a little bit poetic.

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Today, Tubebé works with families who seek something more heartfelt — and with brands looking for small-batch or white-label production, done gently and beautifully.

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Thank you for being here. ♡